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MKTG 467

Business Intelligence in Mktg

Department of Marketing

3 credit hoursUsually offered: Fall, Spring
Avg GPA
3.40
Easiness
3.60
Total regs
391

Grade Distribution

Based on all available term-level grade data for this course

Avg GPA
3.40
A
60.6%
237
B
25.8%
101
C
8.2%
32
D
3.6%
14
F
0.8%
3
W
1.0%
4
Visual total
391
Other
0
Total regs
391

Quick Insights

Avg GPA
3.40
Easiness
3.60
Pass rate
98.2%
Using A, B, C, D as passing
Withdrawal rate
1.0%
Based on visible distribution
Most common grade
A
Students counted
391
A through F plus W

MKTG 467 by Professor

Ranked highest to lowest GPA — using A, B, C, D, and F outcomes only

#1
Razi, Sajna
3.50
RMP
4.3
Graded
204
Total regs
205
#
Professor
Avg GPA
RMP
Graded
Total regs
  • 1
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Razi, Sajna

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About This Class

Provides knowledge of critical concepts and tools in the use of business intelligence in marketing. Students will learn to use business intelligence to gain market and competitive insights and support marketing decision making. Course Information: Extensive computer use required. Prerequisite(s): MKTG 462 and IDS 270 . Recommended background: MKTG 460 .

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Razi, Sajna
3.50
4.3
204
205