UIChicagoUIChicago
CoursesProfessors
My SchoolSparkyAI
UIChicagoUIChicago
CoursesProfessors
My SchoolSparkyAI
MKTG 468

Advanced Marketing Research

Department of Marketing

3 credit hoursUsually offered: Fall, Spring
Avg GPA
3.51
Easiness
3.80
Total regs
98

Grade Distribution

Based on all available term-level grade data for this course

Avg GPA
3.51
A
65.3%
64
B
22.4%
22
C
10.2%
10
D
2.0%
2
F
0.0%
0
W
0.0%
0
Visual total
98
Other
0
Total regs
98

Quick Insights

Avg GPA
3.51
Easiness
3.80
Pass rate
100.0%
Using A, B, C, D as passing
Withdrawal rate
0.0%
Based on visible distribution
Most common grade
A
Students counted
98
A through F plus W

MKTG 468 by Professor

Ranked highest to lowest GPA — using A, B, C, D, and F outcomes only

#1
Moore, Alexander
3.52
RMP
NR
Graded
62
Total regs
62
#
Professor
Avg GPA
RMP
Graded
Total regs
Keep Exploring

Keep exploring

Compare a professor, browse nearby courses, or ask Sparky.

Best professor lead
Moore, Alexander

Top GPA signal with 62 grades.

Avg GPA 3.52Open profile →
More from MKTG
MKTG 360
Introduction to Marketing
MKTG 469
Global Marketing
Decision shortcut
Ask Sparky about this class

Get a quick summary of difficulty, fit, and professor picks.

Ask Sparky →
About This Class

Advanced knowledge of critical concepts and tools in marketing research related to problem identification, data collection, and analysis in conventional and digital media. Course Information: Extensive computer use required. Prerequisite(s): MKTG 462 and IDS 270 .

UIChicago by Sparky Labs
Powered by real course, professor, and campus data
Read the methodology
uicratings@gmail.com
Student-built, unofficial, and transparent about sources
1
Moore, Alexander
3.52
NR
62
62